Supporting Child Actor on a Netflix Reboot

The Goal: Wanted a fresh perspective on their social channels and how to strategically transition from the parents’ voice. Asked for help with increasing follower/engagement growth.

The Solution: Completed a full audit of all social channels, which showed that both the voice and the content were impeding growth. Worked closely with the parents and the actor to find the right voice while increasing engagement by 25% and Instagram following by 100K+.

Timeframe: 3 Months