The Goal: Wanted a director of digital – full takeover of their entire online presence including their website, email list and e-blasts, online store, Youtube, Soundcloud and every other social media platform.
The Solution: Created and managed a complex content calendar. Planned major viral video releases resulting in hundreds of millions of views, including a major campaign with Instagram and celebrity influencers. Created and produced an interactive content series for fans.
Timeframe: 5 Years