A Male Lead on a Major TV Spinoff

The Goal: Wanted assistance curating social media feeds, a liaison between the TV show, and follower/engagement growth.

The Solution: Created asset library. Curated weekly content calendars with the right mix of content focusing on the show and his personal life and fan engagement, with a focus on authenticity. This led to a more than tripling of his Instagram following from 10K to 35K. Worked closely with the TV show/network to maximize opportunities and exposure.

Timeframe: 9 Months